Projects >

HGIBS - INSEAD Health Forum

January 2020

Event MarCom strategy development and implementation.

The Deliverables
  • Marketing and Communications Strategy
  • Promotional Event Assets
  • Email Campaign
  • Event Photography
  • Social Media Event Coverage
  • Web Design
The Details

On INSEAD's behalf, the Hoffmann Global Institute for Business and Society created the first INSEAD Business and Society Forum on Health, hosted at the Grand Palais during the ChangeNOW 2020 Summit.

I was asked to develop and implement a communications strategy for the event, including email campaign, copy, live social media coverage and photography during the event.

The INSEAD Business and Society Forum focuses on bringing academic solutions to practitioners using the Sustainable Development Goals as a common framework.

The event included pannels with top business leaders, such as Paul Polman (Ex-ceo Unilever) and André Hoffmann (VC, Roche).

INSEAD was also academic partner of the summit, allowing me to work closely with the events communications teams and craft partner content.

The Result
No items found.
The Client
The Business School for The World.

Projects done with INSEAD were completed as part of various internal teams. The projects would not have been possible without close collaboration and a strong team-effort.

The Tools
Nikon D7500 DSLR
Nikon - AF Nikkor 50mm f/1.8D
Sigma 18-200mm F3.5-6.3 II DC